Unlock Your Potential with the EI Activator Pathways!

Now it’s time to take your emotional intelligence (EI) to the next level—in your workplace. 

“Emotional competence is the single most important personal quality that each of us must develop and access to experience a breakthrough. Only through managing our emotions can we access our intellect and our technical competence. An emotionally competent person performs better under pressure.”

– Dave Lennick

*Emotional Intelligence *
Well-being 
Ethical  Leadership

Two comprehensive pathways for deeper insight into individuals, new skills for interpreting and adapting emotions, thought patterns, behavior, and interaction ... and lasting influence within and beyond your current circle!

The EI Activator is the only comprehensive membership program of its kind that not only shows you a proven roadmap to embrace and deal with everything that stands between you, healthy relationships, and the fulfilling of your purpose but also how to practically apply the new awareness and skills as part of your personal and professional development.

Discover how emotional intelligence and biblical principles come together to transform your personal and spiritual growth:

Here’s how this faith-based perspective will empower your personal and professional growth:

  • Rooted in Biblical Truth: Learn how timeless Biblical principles can guide your emotional awareness, strengthen your relationships, and provide clarity in your purpose.
  • Faith as Your Anchor: Cultivate resilience, compassion, and inner peace by applying your faith to emotional challenges in your daily life, at work and at home.
  • Spirit-Led Growth: Align your emotional intelligence journey with God’s purpose for your life, nurturing both your spiritual and emotional well-being.
  • Practical Tools for Everyday Life: From managing stress to fostering healthier relationships, our pathways offer actionable insights grounded in Christian values.

Whether you're seeking to grow in your relationships, leadership, or personal faith walk, these pathways will equip you to live with greater emotional and spiritual integrity.

In the KNOW phase, we discover our default EIA Zones with statements describing our emotional intelligence (EI) based on our Tall Trees Profile. We rate the extent to which we identify with each statement.

In the FLOW phase, we explore our true EIA zones based on our responses to the EIA predictions. We learn to what extent we have adapted our default traits and preferences to improve ourselves and flow with our own design, other people, challenging tasks, and situations in the world.

In the GROW phase, we interact with personalized tips in our growth plan to raise our EI in order to have the most positive impact on others and our world.

Before we tell you about who these life-changing EI Activator pathways are really for ...

You're uniquely gifted and equipped according to an intelligent design with no shortage of love for life, people, and relationships. You know there is more to life and meaning ... and you know that it is deeper than temporary happiness and should be close enough to grasp! You know you need to be led by your dreams—yet nothing happens for you...

Up until now you have lived out of habit. You want to live more out of intent.  You want MORE!

Whether you ...

  • Feel discouraged because you have been told so many times for so long what you can't do—actually, you have no idea what you CAN do!
  • Feel disheartened because you spend too much time thinking and planning but you never seem to get anything done
  • Feel pushed around by your problems and circumstances instead of being led by your dreams
  • You no longer want to be a victim of the same cycles that threaten your purpose and keep you trapped in frustrating circumstances and relationships

You're in the right place, and we're going to tell you exactly how the EI Activator pathways will equip you with a proven roadmap to help you embrace and deal with everything that stands between you, healthy relationships, and the fulfilling of your purpose!

Are you in a corporate position?  Or do you want to become a successful coach with a thriving business? Include the EI Activator pathways as part of your CPD and personal development requirements. Let it be your personal investment in yourself to get you to the next level. 

You’re in the right place!

The EI Activator pathways are specifically designed to equip you with a proven roadmap to navigate challenges, rebuild trust, and foster a culture of collaboration, resilience, and purpose. Together, we’ll help you overcome the obstacles that stand in the way of healthy workplace relationships and achieving your vision for success.

The pathways are perfect for professionals like you, ready to elevate your impact at work, enhance team dynamics and client relationships, and bring EI into your personal and professional realm.

While tailored for corporate settings, it is also highly relevant to many other aspects of life. Whether you work in a corporate environment or not, the skills and principles taught in this program can enrich your relationships, enhance your decision-making, and strengthen your leadership in any sphere.

By the end of this 6-month EI Activator pathway, you will:

 Be more at home with yourself, and others (versus being sabotaged by character flaws in yourself and others)

◾  No longer be a victim of the same cycles that threaten your purpose and keep you trapped in frustrating circumstances and relationships

◾ Be able to grow beyond the limitations set by leadership style limitations

 Embrace and deal with challenges that stands between you, healthy relationships and the fulfilling of your purpose, using a proven roadmap as well as dedicated support from your EI coaches, each step of the way

◾ Have access to even more EI tools especially designed to ensure successful transformation and skills transfer

◾ Learn about other leadership styles that are not like you (Tall Trees philosophy) from an emotional intelligence perspective

◾ Have access to your own unique EI Activator report with personalized growth tips on each of the 41 EI elements

 Developed a high level of emotional awareness and operating from this new awareness level in achieving healthy relationships and goals, with confidence and courage

This journey isn’t just about improving emotional intelligence—it’s about transforming yourself into a coach that thrives on intentionality, collaboration, and purpose!

The EI Activator pathway will include:

  • Your unique EI Activator Report with personalised growth tips: deeper and focused on the individual.
  • The EIA Landscape Success Path - a printable roadmap, content in all 41 EIA areas, guided by your EI Activator Team 
  • 41 EI lessons focussed on the workplace (a 30 min teaching, self-paced, online).
    • Year 1 Membership covers 23 EIA lessons (genes), over 12 months
    • Year 2 Membership (renewal required) covers 18 EIA lessons (genes), over 12 months
  • A resource per topic, e.g. action guides, top tips, infographics, blogs, articles videos, podcasts, worksheets, designed to ensure transformation and skills transfer.
  • 24/7 access to the EIA content library - where all your growing membership content is stored, updated and easily accessible.
  • Information about the Tree Types that are not like you, for greater insight into all basic types.
  • Exclusive access to the team of EI experts on the member page on Facebook.
  • Submit individual questions as you progress.
  • A monthly group coaching session open to all members.
  • Weekly check-in's in the Kajabi community.
  • Bonus content.
  • Qualify for digital badges and unexpected surprises as you progress through the content - collect them all! 🥇🥈🥉
  • Earn digital certificates for completing sections successfully! You've got permission to brag about them! Use them for CPD purposes!

Meet your dedicated EIA Team of Experts

Annatjie van Zyl M.Sc.

MSc. Applied Mineralogy | Masters in Arts of Positive Psychology (in progress) | Wellness Practitioner, EI Coach, Trainer | Co-founder & Director: Tall Trees Profiles

[email protected]

Book a coaching session with Annatjie

Lynette Berger CA(SA), MCom, CPEC

Masters in Arts of Positive Psychology (in progress) | Maxwell Executive Program Leader, Trainer, and Coach | Positive Psychology and certified Professional and Executive Coach | Tall Trees Coach

[email protected]

Book a coaching session with Lynette

Dr Arnel Huisamen P.hD.

MA Social Work | PhD Social Work | MA Positive Psychology | Wellness Practitioner, Tall Trees & EI Coach | EI Activator Co-owner

[email protected].

Book a coaching session with Arnel

Bonuses when you join Year 1!    🎁🎁🎁

These bonus lessons are proudly sponsored by your EIA and Maxwell Executive Leadership coach, Lynette Berger

Access Immediately when you join!

The Law of Empowerment.

Empowerment isn’t just about delegating tasks—it’s about creating an environment where people thrive. Let’s unlock this potential together! 🌱💡

This lesson will give you practical tools to not only understand but actively practice empowerment. It’s an invaluable skill that will enhance your ability to lead, support, and connect with your team on a deeper level.

Value: R3 799 |$199

Available from Month 2

The Law of the Inner Circle

This transformative lesson highlights the importance of surrounding yourself with the right people to amplify your impact—both personally and professionally.

The greatest leaders know that they can’t succeed alone. Empower yourself to grow by choosing the right people to journey with you! 💡🌍

Value: R3 799 |$199

Available from 3

The Law of Intuition

This lesson delves into the critical role of intuition in leadership and emotional intelligence—a skill that goes beyond data and logic to guide decisions and inspire others.

This lesson will help you understand how to develop and trust your intuition, using it as a critical tool for leading with emotional intelligence.

Value: R3 799 |$199

Add these to your basic subscription:

  • Each add-on product covers a monthly 10-minute reflection / lesson
  • Covers all 41 EIA genes (across Year 1 and Year 2)
  • One year access
  • Choose any one (or more) to top up your basic membership access (enroll for FULL membership and get them all!)
  • R50 per month or R500 per year (for each add-on product) - make your choice when you check out

Positive Psychology

This special offering integrates proven principles like gratitude, resilience, optimism, and strengths-based growth to amplify your emotional intelligence development. 

Delivered in bite-sized, actionable content, these insights will empower you to build meaningful relationships, enhance well-being, and achieve sustainable growth both personally and professionally.

PERMA+4 at Work

Enhance your emotional intelligence journey with the transformative power of PERMA+4—a comprehensive framework for workplace well-being. This exclusive add-on integrates key principles of Positive Emotion, Engagement, Relationships, Meaning, and Accomplishment, plus four additional pillars: Physical Health, Mindset, Environment, and Resilience. 

You’ll receive actionable insights to foster a thriving, productive, and balanced workplace culture where individuals and teams can truly excel.

Values In Action Character Strengths (VIA)

Our exclusive VIA Character Strengths add-on integrates scientifically grounded traits—such as kindness, perseverance, and leadership—into your personal and professional growth. 

You’ll receive actionable, strengths-based insights to deepen self-awareness, build meaningful connections, and cultivate resilience, empowering you to lead with authenticity and purpose.

If the answer is a solid 'Yes, let's do this!' then let's get started - your EIA Team and fellow  Members can't wait to see you on the other side! 

For a limited time, receive a 30% DISCOUNT when joining the EIA Year 1 Membership
Discount not applicable to Positive Psychology, VIA, and PERMA Products

Offer valid until 30 June 2025

Official Year 1 Membership starts 1 July 2025 with a special welcome and onboarding sequence!

Here are all your options:

Basic - Year 1

R210 | $12 per month per person

Most popular

Was R300 | $17 per month per person

  • EI Activator Report (personalised growth manual)
  • Weekly content (23 EIA Genes)
  • Bonus 1: Law of Empowerment
  • Bonus 2: Law of the Inner Circle
  • Bonus 3: Law of Intuition
  • Monthly Live Group Coaching calls
  • Facebook Community
  • Optional: Add on positive psychology, VIA, or PERMA+4 products on check-out ...
  • Cancel any time
BUY NOW

Basic - Year 1

R2100 | $115 for one year per person

Most popular

Was R3 000 | $170 for one year per person

  • Everything Basic 
  • Plus: Save 2 month's of membership fees (R600 or $34)
BUY NOW

FULL EIA MEMBERSHIP - Year 1

R350 | $20 per month per person

Most Value!

Was R500 | $30 per month per person

  • Everything Basic
  • Plus: EIA on Positive Psychology
  • Plus: EIA on VIA Character Strengths
  • Plus: EIA on PERMA+4 for the workplace
  • Cancel any time
BUY NOW

FULL EIA MEMBERSHIP - Year 1

R3500 | $195 for one year access per person

Most Value!

Was R5 000 | $280 for one year access per person

  • Everything Full Monthly Membership
  • Plus: Save 2 month's of membership fees (R1 000 or $60)
BUY NOW

Got any questions?

You are most welcome to contact the EIA Team with your question(s) - we will be glad to assist! Send your question(s) to Lynette@eiactivator.life or WhatsApp Lynette at 083 631 2132 and we will respond at our soonest convenience.

Need to enrol your team or organisation?

We offer bulk discount, payment arrangements, and special onboarding arrangements. Contact the EIA Team with your question(s) and specific training needs. We also specialise in tailoring an EIA program that fits your organisation's/team's unique needs. 

Send your enquiry to Lynette@eiactivator.life or WhatsApp Lynette at 083 631 2132 and we will respond at our soonest convenience. Complimentary Zoom/Teams discovery meetings can be arranged on request.

Download the EI Activator Brochure and discover the range of specialised service offerings!